The Location Insights Blog

Defining Catchment Areas: The Key to Retail Success

Defining Catchment Areas: The Key to Retail Success

What is a catchment area? It's a geographic area from which a business attracts a population that uses its services. In other words, the area that "catches" your existing or prospective customers. A catchment area can be refined based on several different factors. Read on to find out what those key factors are.

TomTom and CleverMaps partnership

CleverMaps partners with TomTom to improve Location Intelligence

CleverMaps and TomTom have partnered to enhance Location Intelligence, offering precise data and customizable solutions through the CleverMaps Marketplace. This collaboration promises innovative solutions for businesses seeking to optimize operations and gain a competitive edge.

How to Adopt a Data-Driven Approach to Site Evaluation

How to Adopt a Data-Driven Approach to Site Evaluation

Shift towards data-driven site evaluation in retail using Location Intelligence. We will show you the key datasets and practical steps for conducting location analysis. Explore various methods for presenting location analysis results and harness the power of spatial data to maximize profitability in your site selection.

Five interesting datasets to refine your Location Intelligence projects

Five interesting datasets to refine your Location Intelligence projects

Unlock deeper location-based insights with curated external datasets. Discover patterns, correlations, and hidden opportunities. Drive informed decision-making and maximize the potential of your analytics efforts.

Spatial Index

Unlock the Power of Location Intelligence: Discover the Benefits of Spatial Indexing

Learn how location intelligence can revolutionize your data analysis and visualization. Discover the benefits and implementation of spatial indexing with CleverMaps. Boost your location analysis and data visualization game today!

CleverMaps is now SOC 2 Type II and ISO 27001 certified!

CleverMaps is now SOC 2 Type II and ISO 27001 certified!

Discover how CleverMaps' SOC 2 Type II and ISO 27001 certifications reinforce our dedication to safeguarding customer data. Explore our secure Location Intelligence ecosystem and learn more in our blog post.

How to Analyse Human Mobility Patterns using T-Mobile Data to Benefit your Business

How to Analyse Human Mobility Patterns using T-Mobile Data to Benefit your Business

Discover fascinating location insights derived from T-Mobile's mobility data. Explore effective ways to leverage this invaluable market resource. Stay tuned to unlock the power of location data!

How to get Insights from Spatial Data without SQL

How to get Insights from Spatial Data without SQL

Do you have to be a Spatial Data Scientist to get insights from spatial data? Of course not; if you use the right tools, insights from Spatial Data can be accessible to anyone.

CleverMaps named as a High Performer in BI and LI Categories in G2 Grid® Reports for Winter 2022

CleverMaps named as a High Performer in BI and LI Categories in G2 Grid® Reports for Winter 2022

CleverMaps has been named a High Performer in G2.com's Business Intelligence and Location Intelligence Grid reports, which we are very excited about.

How to get the most out of Point of Interest data for Location Analysis

How to get the most out of Point of Interest data for Location Analysis

Points of Interest data proved to have its place in location analytics for many industries. But is there a way to make POI data even more accurate and beneficial for your business? Read on to find out.