Analyze the information you gathered about your customers in a location context. Location Intelligence will provide you with details and activities to build more profound and practical customer relationships and improve decision-making within your organization.
Understand your Customers
Understanding your customer base is a key for sales, marketing, customer care, or product management. Enrich your customer base based on location data to get a better understanding of:
Where do your current customers come from, and where are your potential customers?
How to segment the current customer base and include location-specific targeting?
Will the new location bring the right customer segment?
What are the concentrations of the strongest and weakest segments?
Where do you have immense cross-selling and up-selling potential?