Data Enrichment

Enrich your understanding of internal data with spatial information to get a complete picture of what’s happening at your business locations.

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UNDERSTAND THE LOCATION

What is Data Enrichment

Data enrichment involves integrating spatial information into your existing data. This helps you understand customer origins, optimal advertisement placements, and more. Since most data includes a "Where" component, enriching it with spatial details can provide deeper insights into business drivers. Your business's location is crucial, and data enrichment ensures you get it right from the start!

WHY CLEVERMAPS

Why Does Data Enrichment Matter

Spatial data reveals insights you might not have noticed before. Answers to issues with a poorly performing branch might be hidden in your data lake. Perhaps the branch is in an area with low potential due to nearby competitors?

Enhanced Business Insights: Gain deeper insights into your business surroundings and performance.

Wide Variety of Spatial Attributes: Choose from an extensive range of spatial data tailored to your needs.

Location Potential Analysis: Discover the potential of any location, identifying strengths and weaknesses.

Predefined Spatial Packages: Utilize our predefined attribute packages customized for your business type.

Custom-Tailored Evaluations: Receive detailed PDF evaluations for any location you choose.

Identify Hidden Opportunities: Spot rapidly developing areas with untapped potential.

WHAT’S THE PROCESS

We are Here to Help Every Step of the Way

Get the List of Locations to Evaluate

The locations to be evaluated are the most important input. It can be addresses of your customers, potential sites for opening a new branch, or the locations of your closest competitors. You can provide us with the data or let us source it for you. Completely up to you.

Select Information to Be Added

Choose from our extensive range of parameters that can be added to any location. Browse our Data Marketplace or attributes catalog (currently available in CZ, EN version coming soon). Not sure what you need? Use one of our predefined packages to ensure you don't miss anything important.

Choose How to Receive the Results

Whether you prefer connecting to our API to enrich your data with spatial information whenever needed or you’re looking for a one-time delivery, we’ve got you covered. Outputs can be provided as tables, PDF reports including maps and charts, or as a project in CleverMaps Studio.

WHAT OUR CUSTOMERS SAY

Where Success Meets Location

Explore stories of businesses navigating to success with CleverMaps.

CleverMaps has significantly improved our branch network optimization. The platform visualized complex business data with demographic insights, revealing catchment areas, market potential, and customer behavior. This enabled tailored strategies for each branch, enhancing customer proximity.
JIRI CERVENY
Branch Network Strategy and Data Analyst, Česká spořitelna, Erste Group
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Before using CleverMaps, we couldn't effectively evaluate our branch locations. The platform provided an unbiased view of our branch network, allowing us to optimize locations and reduce overlaps without compromising customer access. This has lowered our operating costs and ensured strategic placements.
JAN SEVC
Head of Regional Representatives, Generali Česká pojišťovna, Generali Group
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Clevermaps has greatly enhanced our delivery operations by providing precise location intelligence. The platform's spatial data analytics help us optimize our branch and parcel locker network based on actual customer spend. Moreover, when widening the network, the underlying data makes sure we don't put a foot wrong.
ROMAN SKALICKY
Expansion Specialist, Alza
Clevermaps excels at integrating various data sources into one cohesive platform. The ability to combine internal data with external datasets like demography and transaction data provides us with powerful insights. This has been particularly beneficial in optimizing our parcel locker network and enhancing our delivery services.
MILOS SUBAK
Strategy Associate, Packeta Group
CleverMaps is an easy-to-use and powerful location intelligence tool. It helped us assess the investment opportunity much faster and saved us hours of bothersome work on gathering datasets, preparing sheets, and creating visualizations.
JIRI CEPAN
Senior Financial Analyst, Upvest
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Clear visualization and predefined reports of data perfectly fit data-driven foundation of Foodora.
BRETISLAV STROMKO
Head of Business Intelligence, Foodora, Delivery Hero Group
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