Blog about Location Intelligence

Defining Catchment Areas: 6 Questions Retailers Need to Ask

What is a catchment area? It's a geographic area from which a business attracts a population that uses its services. In other words, the area that "catches" your existing or prospective customers. A catchment area can be refined based on several different factors. Read on to find out what those factors are.

How to Optimise Your Branch Network for Maximum Performance in Three Steps

If you’re an expansion director responsible for optimising your branch network, it’s vital that you have the right tools to help you interpret your data. So why do you need to optimise your branch network in the first place? In a nutshell, so you don’t get left behind. Not only are customer perceptions of the usefulness of bricks-and-mortar branches very different to what they once were, but the financial services sector is currently undergoing a period of unprecedented change.

Using CleverMaps to analyze the availability of waste separation containers

Do you think that the availability of waste separation containers can significantly influence the quality of life in cities? Martina and Barbora, the graduates of Czechitas Data Academy, are convinced that hell yeah! That's why they decided to analyze the availability of waste separation containers for the residents of cities Prague and Brno for their final project. 

How CleverMaps Help in the Fight with Coronavirus?

A current joyless period points out not only negative consequences that the Coronavirus has on our lives but also encouraging social phenomena. A huge wave of solidarity has awakened in the Czech Republic and among others, the COVID19CZ initiative has been created. A group of IT companies felt that if they used their know-how when it comes to data process and modern technologies they could fundamentally help the country slow down the Coronavirus spread.